Creating inNOVAtive solutions to advance research
iNOVA Media Lab brings envision transdisciplinary collaboration as aesthetic experience and scientific inquiry. Our mission is to bridge creative, scientific and technological methodologies exploring new possibilities for contemporary and future media.
We aim to translate scientific knowledge into real solutions for contemporary societies, addressing the issue of a broken intermediation between research and development institutions, communities and the industry. At iNOVA Media Lab, we believe in a digital renaissance: a theorist-practitioner research model based upon a native scientific setting – digital media laboratories as studios – conceived as trading zones for boundary communication methodologies and artifacts.
iNOVA Media Lab is a research group integrated in ICNOVA – NOVA Institute of Communication, the research center in Communication Sciences of NOVA University Lisbon. Embedded in a center recognised as a Research Unit of Excellence by the Foundation for Science and Technology, the Lab develops experimental and applied research that strengthens ICNOVA’s commitment to scientific rigor, interdisciplinary collaboration, and meaningful engagement with society.
The research agenda of iNOVA Media Lab focuses on the critical study and experimental application of digital media, social digital platforms, and emerging technologies, with particular emphasis on everyday life, data cultures, and the social implications of artificial intelligence. Our Lab advances digital methods and practice-based research to examine how technologies shape everyday life, public discourse, and knowledge production. Its agenda is informed by principles of Data Feminism, promoting situated, inclusive, and reflexive approaches to data, technology, and media systems, while fostering responsible innovation, science communication, and active engagement with society.